Danna Kobo and Yuvi Alpert in 2009 founded Shashi. Kobo and Alpert decided to raise the price point of their new line Shashi to get their names known to a broader audience. The cultures of India, Morocco, Nepal, and Africa inspired this line. All Shashi jewellery is created in the USA, specifically New York.
Shashi jewellery was created to remain fashionable and classy without becoming prohibitively pricey. Taylor Swift, Rihanna, Katy Perry, Rachel Bilson, Leighton Meester, Shakira, Halle Berry, Lindsay Lohan, Whitney Port, and a long list of other celebrities are among Shashi's admirers.

We love Shashi for its beaded gemstone bracelets and necklaces.